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Radiotelevisión Española (RTVE) and TikTok Spain chose me as a creator to go to Benidorm and cover the 1st edition of Benidorm Fest, the Spanish preselection for the Eurovision Song Contest. 

The goal of my coverage was to create content, especially for TikTok and Instagram, and generate awareness through my social media channels among the youngest people. 

I created more than 30 content pieces, including exclusive interviews with the contestants, rehearsals, press conferences, and other experiences related to the event.

The results on TikTok exceeded the expectations:

  • Over 4.4 MILLION views in 7 days 

  • More than 323k likes 

  • Beyond 9.7k comments

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